At present，there are over 36，000 McDonald's around the world，but it started out as a small one.The McDonald brothers，Dick and Mac，opened the first McDonald's in San Bernardino，California in 1948.The menu included hamburgers，soft drinks，pie，F(xiàn)rench fries，milk，coffee and milkshakes.Ray Kroc，a travel salesman，visited the store and became interested in it.The brothers said that they hoped to open stores in the whole country，and then Kroc became their first franchise agent（特許經(jīng)銷商） in 1954.Kroc opened up a restaurant for McDonald's on April 15，1955.That store came with a lot of difficulties in the beginning.
After dealing with the difficulties，McDonald's started to spread to all over the United States.The McDonald brothers wanted to show their Speed Service System-what we call fast food.Customers were served at large windows in the front of the building.The houses of the first restaurants were red and white with two golden arches（拱） on the side to make the roof look less flat.
The McDonald's menu in 1977 shows how different its food choices are from today.What's more，today McDonald's have digital screens to show menus again and again.
In 1969 McDonald's changed the style of restaurants.This change is found on the first McDonald's in Moscow，Russia in 1990.Crowds lined up outside to get their first taste of a Big Mac.
With billions of people served，McDonald's has played an attractive role shaping international culture since its first restaurant opened.
（1）When was McDonald's first set up？AA
A．In 1948.
B．In 1954.
C．In 1955.
D．In 1977.
（2）What led Ray Kroc to be McDonald's first franchise agent？CC
A．His interest in traveling.
B．His experience of running restaurants.
C．The brothers' wish.
D．One of the customer's advice.
（3）Why did the first McDonald's houses have two golden arches on the side？BB
A．Because the arches can show their difference in the US.
B．Because the arches can make the roof look less flat.
C．Because customers enjoyed arches.
D．Because customers liked large windows.
【答案】A；C；B
【解答】
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發(fā)布：2024/6/27 10:35:59組卷：9引用：1難度：0.5
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